Sunday, March 13, 2011
FOOD NETWORK COMMERCIALS
In Thursday class, right before Spring Break, our class got together and made our professor a nice little baby-shower feast. There was shrimp pizza, chips and spinach dip, cakes, cookies, trail mix, and drinks. There was a dish our professor brought which was so delicious; it had black beans, cilantro, and avocado in it. I can't remember the name of this particular dish, but it was so, so good. I can truly go for some of that right now just thinking about it. So as class began, we were chowing down some of these great dishes that my classmates and professor brought in, but on top of that, we went into a class discussion about the Food Network and how its advertised. We covered the instructional genres, cooking instruction shows, techniques to create fantasy foods, the new domestic cooking shows, food and traveling, and the Avante-Garde cooking. From looking at these points and topics that we talked about, made me think about what's actually being viewed during commercial spots when these different cooking shows are not on air during those thirty seconds to a minute segments of the show. So, I Youtube a couple of cooking shows from the Food Network and discover that majority of the commercials are dealing with food. There was one commercial that stood out the most when I was searching for commercials titled, Alton Brown "egg" commercial Food Network, it was about some boys hiding behind some bushes and throwing eggs at cars, but they ended up throwing some eggs at the wrong van. The lady jumped out the van and chased one of the boys down as if she was going for a defensive football tackle...lol...but as soon as she caught one of the boys, she educated the young boy about eggs as he was looking at her so confused, and then she left...lol!!! You would of thought she was going to show him some sort of discipline act for throwing eggs at her van, but that was her method of discipline after tackling the boy. Other commercials were mainly about foods you buy at the grocery store so you and your family can enjoy a delicious home cooked meal. There was another commercial about Kodak films, but it showed the family at the beach catching lobster, then taking them back to their beach house to cook them. Then you had your basic commercials about different cooking shows, what each one presents differently, and the time its aired on the Food Network; from East Meet West with Ming Tsai, Iron Chef, etc. Then there was the commercials about Reynold's Wrap and how you can store your foods after your done cooking, so it can stay fresh the next day for left-overs. Basically, most of the commercials that are aired during these food segments are predominantly based on food; how you cook it, store it, eat it, prepare it in many ways, or what new foods are out there to try instead of what your use to cooking and eating all the time.
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